Marketing Materials

Practical, ready-to-use resources to support client conversations and agent outreach.

Resources You Can Put to Work

This section includes a library of practical marketing materials designed for independent senior-market agents. Each resource is available through a dedicated download page and can be used to support client conversations, outreach efforts, and ongoing education.

All materials are accessible through individual resource pages. Simply select the item you’re interested in to learn more and request access.

Some resources are designed for client-facing use, while others are intended to support agents behind the scenes.

Client-Facing Resources

These materials are designed to be shared directly with clients. Topics may include product education, planning considerations, and general guidance to support informed decision-making.

Examples may include:

  • Educational brochures and handouts
  • Planning guides and checklists
  • Clear explanations of coverage options
  • Introductory materials for senior-market topics

Each item links to its own resource page with additional details and download instructions.

Agent-Use Resources

These materials are designed to support agents in preparing for conversations and organizing information. They may serve as reference tools, planning aids, or structured conversation guides.

Examples may include:

  • Conversation frameworks and structured talking points
  • Comparison summaries
  • Internal reference documents
  • Planning worksheets and preparation tools

Like all resources in this section, each item includes its own dedicated page with full details and access information.

Using Resources Effectively

These materials are intended to support informed, personalized conversations. They are designed to complement your guidance, not replace it.

We encourage agents to review materials before sharing them and to use them thoughtfully within the context of each client’s needs.

If you are looking for a specific resource or have questions about how a material may fit into your process, our team is available to assist.

Need Help Finding the Right Resource?

If you’re unsure which resource fits your situation, contact our team and we’ll help you identify the appropriate material.