American Equity

American Equity

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Why American Equity Annuities?

American Equity's fixed and fixed index annuities are sound, simple, and competitive. You'll sleep better at night knowing your principal is secure—that’s why they call it "Sleep Insurance®". What sets American Equity apart is their service. They stand by their claim that you will always talk to a live person when you call their office during business hours and you won’t have to wait on hold to do so. When you call, you’ll talk to a professional located in their West Des Moines office.

American Equity has fixed index annuities and traditional fixed annuities.

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State Availability

American Equity is available in all states.

American Equity Fixed Index Annuities

American Equity uses four common indexes:

  1. S&P 500® Index Opens a New Window.   contains stocks from 500 various industry leaders and is widely regarded as a leading benchmark for U.S. stock market performance.
  2. S&P 500® Dividend Aristocrats® Daily Risk Control 5% Index Opens a New Window.  is a volatility control index that offers increased stability and control based on companies with 25 consecutive years of positive dividend returns. The Index is dynamically adjusted across two components: equity and cash. This Index is well diversified across all market sectors.
  3. Dow Jones Industrial Average (DJIA®) Opens a New Window.  is the oldest continuing stock market index in the world. Many of the stocks represented in the DJIA are leaders in their industries.
  4. 10-Year U.S. Treasury Bond is a government-issued debt designed to mirror general market interest rates.

American Equity has a ton of FIAs, including:

  • AssetShield 5, 7, and 10
  • IncomeShield 7 and 20
  • Bonus Gold
  • Retirement Gold
  • Foundation Gold
  • Choice 6, 8 and 10

Check out the product brochures here.

Traditional Fixed Annuities

American Equity offers a Guarantee Series with 5, 6, and 7-year terms.

  • Principal protection
  • Guaranteed income
  • Tax-deferred growth
  • Liquidity
  • May Avoid Probate

Check out the brochure here.

New to Annuity Sales?

Annuity sales are a huge opportunity for independent agents in the senior market. If you want to learn how to sell annuities to seniors, you've come to the right place!

Check out our complete guide here: The Ultimate Guide to Selling Annuities In the Senior Market

Also, check out this video from annuity all-star, Michael Sams: